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Daniel Wellington

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Discover the Daniel Wellington story here!

Combining Scandinavian minimalism with classic English style, Daniel Wellington is a unisex watch brand with sleek, stylish designs. The brand was founded in 2011 by Filip Tysander after he met an Englishman in Australia with impeccable style. The gentleman - Daniel Wellington - wore watches on old NATO straps, inspiring Tysander to do the same.

On his return to Stockholm, he added colour to the classic NATO strap and paired it with a thin, graphic watch face. Daniel Wellington watches feature elegant metalwork, minimalist dials and interchangeable straps - meaning you can fully customise your Daniel Wellington watch and make it your own.

Shop Daniel Wellington watches at MyBag now. Free next day delivery available. 

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